Monday, January 16, 2012

The Commodification of “Aura”: Vinyl and the Underground Culture Industry

The Commodification of “Aura”: Vinyl and the Underground Culture Industry

By David Perkins

Preview
Recently, there has been a resurgence of vinyl records available for purchase both instore
and online. Already, the internet changes the historical context within which records are
available. At their emergence, records were only available in person or through mail-order; a
process all but lost to the convenience of online shopping and the speed of contemporary postal
shipping practices. Every album release seems to coincide with some limited vinyl edition; from
the pop of Lady Gaga to the British heavy metal of Judas Priest to the somewhat obscure death
metal of Misery Index, every new album seems to have a limited analog release alongside the
standardized compact disc and digital download versions.

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